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HP 963 Magenta Original Ink Cartridge
KSh 5,500.00
High-Impact Visuals: HP 963 Magenta Original Ink Cartridge (3JA24AE)
Elevate your business communications with the HP 963 Magenta Original Ink Cartridge (3JA24AE). Engineered specifically for the HP OfficeJet Pro 9000 series, this cartridge uses professional-grade pigment ink to produce rich, saturated magenta tones that command attention. Whether you are printing high-stakes client presentations, marketing brochures, or detailed infographics, the 3JA24AE ensures a polished, smear-resistant finish that reflects your brand’s commitment to excellence.
Precision-engineered to work in perfect synchronization with your hardware, this cartridge provides the reliability needed to maintain a high-speed office workflow without the risk of streaks or costly printhead clogs.
Technical Specifications
| Feature | Specification |
| Model Number | HP 963 (3JA24AE) |
| Color | Magenta |
| Ink Type | Pigment-based |
| Page Yield | Approx. 700 Pages |
| Print Technology | HP Thermal Inkjet |
| Ink Drop Size | 7 pl |
| Hardware Compatibility | HP OfficeJet Pro 9010, 9012, 9013, 9014, 9015, 9016, 9019, 9020, 9022, 9023, 9025 |
| Operating Temp | 15°C to 35°C |
| Package Weight | ~0.05 kg |
HP 963 Magenta Key Performance Features
- Striking Color Depth: Formulated to meet strict corporate branding standards, providing consistent magenta saturation for logos, charts, and high-resolution images.
- Archival-Grade Stability: The pigment-based formula is water-resistant and highlighter-friendly, ensuring that your business reports and records stay pristine over time.
- Maximum Hardware Health: Original HP ink is precision-engineered to prevent nozzle clogs and protect your delicate printhead, extending the overall life of your printer.
- Smart Supply Tracking: Integrated security chips provide accurate real-time ink level alerts, allowing you to manage supplies without unexpected downtime.
HP 963 Magenta Pros & Cons
Pros:
- Instant-dry results ideal for high-speed, smudge-free duplex (double-sided) printing.
- Superior resistance to fading and moisture compared to non-genuine dye inks.
- Authentic HP performance ensures no “cartridge not recognized” errors.
- Sustainable design with easy recycling through the HP Planet Partners program.
Cons:
- Initial purchase price is higher than remanufactured alternatives.
- Standard yield (700 pages) may require frequent changes in high-volume environments (consider 963XL).
HP 963 Magenta Price Variation & Yield Table
| Cartridge Option | Page Yield | Est. Market Price (KES) | Best For |
| HP 963 Magenta (Standard) | ~700 | 4,200 – 5,500 | Daily office tasks |
| HP 963XL Magenta (High Yield) | ~1,600 | 9,000 – 11,500 | Marketing & Bulk Prints |
| HP 963 4-Pack (CMYK) | Mixed | 24,000 – 30,000 | Comprehensive machine refresh |
HP 963 Magenta Suitable Application Areas
- Creative Proofing: Perfect for in-house printing of brochures and flyers where color accuracy is critical for visual impact.
- Corporate Presentations: Ideal for high-stakes meetings requiring colorful charts and impactful visual data.
- Retail & POS: Excellent for creating vibrant shelf-talkers and high-contrast promotional signage in-house.
- Small Businesses: A cost-effective way to produce high-quality, professional invoices and newsletters that won’t smudge.
Verdict
The HP 963 Magenta Original Ink Cartridge (3JA24AE) is the benchmark for professional color reliability. While third-party inks may seem tempting for the budget-conscious, the risk of inconsistent color and potential printer damage makes the original HP pigment ink the smarter choice for any serious business environment. For crisp, archival-quality documents, the 963 Magenta is a vital asset.
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